Media Monitoring

The Media Monitoring department supports its clients in managing their media visibility, by providing all relevant information across a wide range of press media, web, radio, television and social media, throughout the Benelux, in Europe as a member of GMI, and in the rest of the world as a member of FIBEP.

As a leading Media Intelligence agency and a privileged observer of trends in brand media applications, Auxipress has developed an invaluable know-how in capturing and qualifying information about our clients’ brands, competitors, and market trends.  




Working together with Auxipress, our clients value the intelligent interpretation of data, insights and recommendations allowing them to manage and anticipate the major challenges of their communication to develop their brands’ leadership and know their media environment.

The distinctive foundation of Auxipress’ Monitoring offering consists of these components:

  • A complete range of monitoring solutions for every challenge
  • An excellent and complete range of multimedia and social media sources covering the Benelux, Europe and the rest of the world
  • The services of our media experts
  • The best balance between technology and services


How it works?

Profiling

Our work starts with the profiling. We make sure to deeply understand the needs of our clients in order to create a strong universe of keywords around their brand.

Monitoring

Once the profile is set up, we listen to every media in over 156 countries around the world to gather all potential mentions.

Human analysis

After a first technology-based selection comes the human intrepretation. Our team of media experts narrow down to qualitative results and create strong analytics out of it.

Delivery

Finally, we make sure to deliver the relevant content in an optimal way. All of our solutions are mobile-friendly and easily shareable.

Our solutions

Media sources

Media sources

Print
Print
Every day we search for the relevant information for you based on your search profile and keywords in order to deliver you a quality press review.
  • Accurate monitoring of the written press: 25 primary sources, +1500 publications in total
  • Accurate monitoring of the online press: Over 2000 sites and professional blogs
  • Key insights such as audience, circulation or advertising value equivalency (AVE)
  • Daily email delivery of the selected articles, from 5 am onwards (delivery time can be customised)  
  • Your articles are available on the « Uniq » platform 24/7, for 1 year
  • Notifications and articles available via AuxiAlert mobile app
Broadcast
Broadcast
With this system, combining the technology and know-how of our listeners, you're sure to receive only the relevant playlists for you, 7 days a week, within 45 minutes after they are broadcast.
  • 350+ sources
  • National, regional and local news
  • Provided with key insights (audience, categorization or broadcast time)
  • Selections sent by email within 30 minutes of broadcast
  • Availibility on « Uniq » platform 24/7, for 1 month
  • Personalized alerts in real time
Web
Web
This ultra-fast system combines e-mail alert and the sending of « push » notifications via our mobile application « AuxiAlert ».
  • Daily delivery or real-time customizable alert
  • PDF & online access
  • Media analysis with key insights such as the journalist and the audience
  • 30 priority sources as from 6 am
  • 2000+ global sources constantly updated
  • 7 days a week
Social Media
Social Media
Listening to every major social media around the world, we help you cut through the noise and go to the essential.
  • Daily delivery
  • PDF & online access
  • Media analysis with key insights such as potential reach, top influencers & engagement
  • Global coverage
  • 7 days a week
International
International
Member of organisations such as FIBEP (global media intelligence association with over 130 corporate members from more than 60 countries) and GMI (Global Media Intelligence Alliance, with seven leading service providers for monitoring and media analysis), Auxipress boasts an extended global coverage.
  • Coordinated resources across 147 countries, available 24/7
  • FIBEP - 130 corporate members - 60 countries
  • GMI - 7 leading service providers
  • Delivery of the selected articles by e-mail (customisable delivery schedule)
Stakes & Solutions

Stakes & Solutions

Brands, Personalities, Events, Competitors
Brands, Personalities, Events, Competitors
Capture the relevant information for these 4 fundamental aspects
  • Monitor what is being said about your brands in the media, what your target groups say on social media;
  • Detect the personalities that matter in your media landscape, your spokespersons, your ambassadors, your detractors;
  • Whether you organise events or wish to be informed of important events in your sector, do not miss out on the information that counts;
  • Keep a close eye on your competition, choose your monitoring angles and you will know everything relevant about their media presence, actions and decisions.
Risks & Crisis
Risks & Crisis
Detect the minor risk indicators that could turn into major crises
  • The evolution of your media visibility could reveal important risk indicators you cannot afford to miss, in terms of the tone of messages, how they spread, and how often they are being picked up;
  • Our experts continuously work with clients to keep the monitoring parameters in line with the detected risk zones;
  • Not all crises can be avoided, but our experts can set up systems to guide you through a moment of crisis, to signal, measure, and analyse what is happening and allow our clients to develop the best possible counter strategies.
Advertising & Sponsoring
Advertising & Sponsoring
Follow up on your advertising and sponsoring investments as closely as possible
  • Detect and measure your advertising messages in the media;
  • Obtain valuable reportings;
  • Detect your brands and logos in the press, on radio and television, measure their presence and calculate their impact on your audience.
Alerte Fake News & Buzz Fake News & Buzz Alerts
Fake News & Buzz Alerts
Keep an eye on the trustworthiness of your information and catch the buzz as soon as you can.
  • Fake news has become part of our media landscape. Auxipress tackles this problem by measuring the trustworthiness of information, allowing our clients to be aware and in the know;
  • Buzz phenomena tend to accelerate media time, rarely for the better. These phenomena can damage our clients’ image;
  • Fake news and Buzz require very fast response and selectiveness. Auxipress built an Alert Service to meet that need and allow our clients to benefit from our expertise in these inevitable challenges. 
Services

Services

Alerte Fake News & Buzz Newsletters, Press Reviews
Newsletters, Press Reviews
A digest of the relevant information by our editorial team

The essentials

  • International multimedia press review
  • Comprehensive and dynamic document with charts gathering all the media information you need
  • Categorised by topics according to your desires
  • Direct smartphone access
  • Internal and external communication tool

Editorial teams

  • Written press review by our editors           
  • Multilingual team (French, English, Dutch)

Practical information

  • Press review deliveries from 7:30 am
  • Offline and online written press, Radio, TV
  • Articles and programmes categorised by topic
  • PDF format with dynamic table of content
Daily news
Daily news
Get to the essential news.

The essentials

  • Summary of the information you require in one glance, structured according topics of your choice
  • Handpicked indicators and graphs are proposed for a snapshot of the information
  • Internal and external communication tool

Editorial teams

  • A press review written by a team of editors and analysts:
  • Multilingual team (French, English, Dutch)
  • With multimedia skills and a thorough understanding of the stakes in the media sector

Practical information

  • Daily News delivery from 9 am till 2 pm
  • Offline and online written press, Radio, TV
  • Articles and programmes categorised by topic
Real-time Alerts
Real-time Alerts
Web, Radio & TV Alerts.

Print, Web, Radio & TV Alerts

  • Access to your press, web, radio and tv selections;
  • Manage your selections on a daily basis;
  • 7 days/week;
  • Top 40 news websites, 500 radio/tv items;
  • Mobile App AuxiAlert.
Reporting & AVE
Reporting & AVE
All reporting associated with your monitoring activities. Measure the R.O.I. of your PR activity and your media visibility. Our team of analysts measures the exact place of your brand (and/or competitors) in various publications, ranks them by topic and calculates their advertising value.
  • View reports on the key figures of your media landscape;
  • The first AVE indicators and others;
  • Key information like top journalists and the weekly evolution of your advertising value. 
Platform Uniq
Platform Uniq
Uniq platform allowing you to have the information at your fingertips
  • All content in one place
  • Multimedia Platform 360° going from monitoring to analyses
  • A workspace that presents your essential indicators and information
  • Personalized widgets
  • Search possibilities, categorization and advanced consultation
  • Press Review creation
AuxiAlert App
AuxiAlert App
Access to your print, web, radio/tv selections on your smartphone or tablet. Get a notification as soon as a news item has been selected.
  • Mobile access to all Print, Web and Radio & TV Selections
  • Manage your media alerts with an astonishing facility
  • Notifications as soon as a news item has been selected
  • Filter your selections according to your preferences
  • Master and manage your media selections on a daily basis
Contacts us
Be contacted
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