2019 was a year full of twists and turns. Fake news and sponsoring featured prominently. Esport also made its appearance among the most consulted subjects of the year.
Our top 5 most-read articles confirms this.
The term ‘fake news’ does not refer to an article that is factually wrong, but rather a false article, in the sense that it may look like a press article but is not really one. There are many forms of fake news in the world, here are some of them: parody, clickbait, biased publication and false press articles. In this Auxipress article, Facebook gives 10 ways to combat fake news.
Sponsorship activities help your brand gain visibility. Analysing the benefits of a sponsorship campaign can be challenging. In this article, our team discusses different subjects to help you create opportunities: the first one deals with sponsorship goals, the second with marketing advantages to put forth and the third discusses the analysis of a sponsorship campaign’s benefits.
Not only media professionals like newspapers or data analysis companies are facing major changes and new challenges regarding an increasingly broader and more complex amount of information. Disinformation has been part of our lives for two years now. It takes different forms: misuse of images and videos to illustrate unrelated facts; creation of fake accounts, creation of fake websites, creation of false documents and the use of bots. Click on the link below for more information.
The past year, Auxipress has collaborated with PUB to create monthly widgets. Those widgets give you a representation of the most important trends in various sectors. This month’s widget discusses trends like the brands that are most often linked to e-sports, or the most significant e-sport exposure. of the E-sport. Do not hesitate to click on the link to get more information on e-sports, which are rising in popularity.
Each month, the team of Auxipress posts articles about trending topics, ranging from the most mentioned brands in the Belgian and Dutch media to the top five issues gaining media exposure. The articles are relevant for you because they show important data about a multitude of sectors. Curious to see if your company was a trending topic in January 2019? Check the link below.
We turn the page 2010s to enter the 2020s. But what were the major advances that have emerged in the last 10 years. Auxipress has conducted the investigation for you and has put together a list of the ten technological or digital innovations that have exploded in the last 10 years. No more time to lose, we start right away with ...
“You can’t really know where you are going until you know where you have been.”
These words of wisdom from Maya Angelou make sense if you are looking for a fresh start in 2020 with valuable media insights about your brand in 2019.
Discover today's front pages of the Belgian press.