News

Article - By Baptiste Collard - 12/09/2019 What can we expect from esports in the future ?

The attention given to esports, both from the audience and media, is still very recent. What can we expect for the future? Several possible avenues are explored in this article.  

Topic Targeting Report - By - 10/09/2019 The Trending Topics - August 2019

Here are the trending topics in the Belgian and Dutch press for the month of August. It includes the most mentionned sectors, brands and topics of the month.

White paper - By - 05/09/2019 White paper - Esports: the brands take the joysticks

Several times a year, Auxipress publishes a white paper on a rapidly changing media trend (fake news, new technologies, etc.). For the first of this year, esports is in the spotlight, a discipline often in the news but still unknown to the general public.

Article - By Baptiste Collard - 29/08/2019 Lessons to be learned from the FIFA Women’s World Cup

Several weeks ago, the FIFA Women’s World Cup 2019 ended with a new victory for the United States.

Article - By Lisa von Beust - 21/08/2019 Smartphone gaming, the future of esports?

We should not have to explain or describe the exponential success which esports have lately met. Impressive numbers have been reported by diverse studies, including ours, which is very promising for brands and actors that position themselves on the market.

Topic Targeting Report - By - 16/08/2019 The Trending Topics - July 2019

Here are the trending topics in the Belgian and Dutch press for the month of July. It includes the most mentionned sectors, brands and topics of the month.