Call of Duty Mobile smashes launch record with over 100 million downloads in the first week
Call of Duty Mobile has blazed through 100 million downloads on iOS and Android in the most successful launch of any mobile game ever. Even though the game is free to download on both platforms, it still managed to generate $17.7 million in revenue. Unsurprisingly, the game was most popular in the United States, which accounts for over 16,9% of overall downloads but over 43% of the games revenue.
For more information: TheVerge
Your next vacation is written on your face
Nowadays, with the amount of data available, companies have many ways to improve the user’s experience. It is notably the case within the travel industry. Airlines are already using biometric data to plan menus for instance. Travel agencies also use eye-tracking devices to monitor the consumer’s reaction and sentiment to certain elements. This allows them to detect clients’ emotions and understand exactly how they changed. It further helps them have a better understanding of their customers journey.
For more information: WSJ
Instagram adds augmented reality to its shopping options
Everyone has access to augmented reality on Instagram, but the social media giant has now made it available for brands to push sales on the platform. Users can virtually try accessories and cosmetics products on Instagram directly and change colors or models to see which one fits him or her the most.
For more information: Usine-digitale
Are we ready for virtual graffiti ?
Imagine a world where no matter where you are you can see pieces of art. All you have to do is take your mobile phone out of your pocket, put it in front of your eyes and admire. This is what Mark AR's developers are trying to achieve, even if it is not that simple.
For more information: TheVerge
Investors are leaving Facebook’s Libra Association
The great economic giants Visa, Mastercard, eBay, Stripe, and Mercado Pago have all withdrawn from the Libra Association, dealing a major blow to Facebook’s plans for a distributed, global cryptocurrency. The remaining Libra members are now facing growing pressure from different governments, many of whom see the project as a threat to the existing financial system.
For more information: TheVerge
Here are the trending topics in the Belgian and Dutch press for the month of September. It includes the most mentionned sectors, brands and topics of the month.
Il est inutile d’encore expliquer ou décrire le succès exponentiel que rencontre l’e-sport ces derniers temps. Les chiffres impressionnants rapportés par diverses études, dont la nôtre, augurent beaucoup de positif pour les marques et les acteurs qui s’y positionnent.