Discover what you may have missed last week in the digital world
If you wanted to make a bet this weekend, this is the artificial intelligence you should have consulted. It is Unanimous A.I. who accurately predicted that the Kansas City Chiefs would win the Superbowl this year. Recently, Unanimous A.I. has also been able to accurately predict medical diagnoses, Oscar winners and economic trends.
The European Commission would like to create a common charger for all smartphones in the European Union. This would significantly reduce the rate of e-waste. However, this measure does not please all manufacturers, especially Apple, which sees it as a drag to technological innovation.
Relay Chat is a version of anonymous live chat. This extension allows you to add a relay chat on any visited site in order to talk, live, with all the other users present on this site at the same time in the whole world. It is a new form of communication and an entirely new concept of socializing.
Last year, Walgreens launched a test phase of its intelligent refrigerators, which can scan your face and remember your behaviour. Today, the company is thinking about generalizing these screens, and thus extending its advertising network. The doors used by Walgreens are equipped with optical, infrared sensors that detect when a potential buyer lingers in front of a product or chooses a product.
Influencer marketing raakt meer en meer sectoren. Zoals we in een vorig artikel uitleggen, zegt slechts 34% van de consumenten dat ze vertrouwen hebben in de merken die ze kopen.
"Je kunt niet weten waar je naartoe gaat als je niet weet waar je geweest bent. “
Deze spreuk van Maya Angelou heeft nog meer betekenis voor degenen die het jaar 2020 met een nog effectievere mediastrategie dan in 2019 willen beginnen.