LinkedIn, the strategic feed for brands : Why following what’s said there changes everything !
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LinkedIn, the strategic feed for brands : Why following what’s said there changes everything !

By Lisa von Beust

LinkedIn is no longer just a professional network. It has become a space where brands speak out, test ideas… and where strategic signals appear first. Competitor announcements, emerging trends, talent movements, expert insights: everything circulates quickly, sometimes well before other channels.
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Success story : Jaguar – Land rover
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Success story : Jaguar – Land rover

By Auxipress

Jaguar is one of the largest and best-known car manufacturers, specialised in the production of luxury and sport cars. Annick Van Cauwenberge works there as PR Manager for Belgium and Luxembourg. Soon she will also take on the role of Communications Manager.
Success story : HEC Liège
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Success story : HEC Liège

By Auxipress

Interview from Nathalie Hosay, Head of External Relations & Communication at HEC Liège – ULiège Management School
Success story : G4S
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Success story : G4S

By Auxipress

G4S is the world leader in integrated security, specialising in security services and solutions. Large companies such as G4S have to deal with a large amount of data and related questions on a daily basis.
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