Black Friday: Overconsumption or golden opportunity?!
All Articles Marketing and communication Digital

Black Friday: Overconsumption or golden opportunity?!

By Julien Robert

Black Friday takes place every year on the last Friday of November, just after Thanksgiving. On this occasion, the big brands as well as the smaller ones take the opportunity to boost their sales.
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Black Friday: Overconsumption or golden opportunity?!
All Articles Marketing and communication Digital

Black Friday: Overconsumption or golden opportunity?!

Julien Robert

Black Friday takes place every year on the last Friday of November, just after Thanksgiving. On this occasion, the big brands as well as the smaller ones take the opportunity to boost their sales.
Gaming in the eye of the media
Digital All Articles Media Intelligence

Gaming in the eye of the media

Baptiste Collard

Gaming and esports remain popular themes in Belgium despite a small decrease in media visibility !
Radio, the media without limits
All Articles Use cases Digital

Radio, the media without limits

Aurélie Tsosscos

According to a survey carried out by the CSA (“Conseil Supérieur de l'Audiovisuel” in French), 99% of Belgians own a device that allows them to listen to the radio. For most listeners, the radio is still a trusted media in 2022, and its technology has continued to evolve over the years. How does the radio still manage to reinvent itself? How does it adapt to listeners who have become more demanding and unpredictable in their listening habits?
Monitoring and Protecting E-Reputation
All Articles Media Intelligence Digital

Monitoring and Protecting E-Reputation

Auxipress

Have you ever wondered what is being said about you or your business on the web space?
Five Ways to Improve Your Content Marketing Strategy
All Articles Marketing and communication Digital

Five Ways to Improve Your Content Marketing Strategy

Auxipress

Content marketing has advanced from a traditional expression into a noteworthy part of marketing strategies for businesses and organizations of all sizes. Shrewd content marketers have been able to understand that they must be creative, vibrant in their content delivery, and keen in their marketing strategies.
STREAMING MANIA: How radio & TV carve out a bright future in the digital age
All Articles Marketing and communication Digital

STREAMING MANIA: How radio & TV carve out a bright future in the digital age

Auxipress

The fascinating realm of media is constantly evolving. The year 2020, with all its peculiar events, already caused numerous changes in usage. Fortunately, we have in-house experts to help us analyse emerging trends and decipher Belgians’ changing habits. In this first instalment of a series of articles on Auxipress’ various fields of expertise, let us look into the latest in radio and television.
RETURN TO NORMAL: EPISODE 2
All Articles Inside news Digital

RETURN TO NORMAL: EPISODE 2

Auxipress

In the coming weeks, we will follow Tom’s adventures. After the lockdown, he was one of the first ones to return to the office.
One year of digital news
All Articles Inside news Digital

One year of digital news

Auxipress

Not a day goes by without the digital world being turned upside down by new innovations, bankruptcies, disruptive technology ... And it's obviously very time-consuming to keep up to date. We help you in this task for over a year now with our weekly digital news. 💡 To thank you for your support and the constant growing number of readers, here is for you a top 5 of the most successful digital news during this year. 🎉🎉
Back to normal: episode 1
All Articles Inside news Digital

Back to normal: episode 1

Auxipress

In the following weeks, we will be following the adventures of Tom. After the lockdown he was one of the first to be able to come back to the office.
Lockdown with a graphic designer
All Articles Inside news Digital

Lockdown with a graphic designer

Auxipress

On this very special period we are all living in, how are our colleagues doing? How does everyone organise their work? Do they have some funny stories or tips to share? In order to share some insider stories about how a media intelligence company adapted and, maybe to bring a smile in your days, we propose a series of testimonials. To start, as self-designated volunteers: the marketing team and particularly our Graphic Designer.
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