Dear politicians, if you want my vote, start acting like the brand that you are
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Dear politicians, if you want my vote, start acting like the brand that you are

By Julien Robert

Whether you like it or not, dear politician, you are a brand.
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Dear politicians, if you want my vote, start acting like the brand that you are
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Dear politicians, if you want my vote, start acting like the brand that you are

By Joris De Brucker

Julien Robert

Whether you like it or not, dear politician, you are a brand.
Auxipress is moving, and growing!
Inside news All Articles

Auxipress is moving, and growing!

By Julien Robert

Julien Robert

Auxipress is on the move, taking great strides towards an even brighter future!
Auxipress is moving: We care about our talent
All Articles Inside news

Auxipress is moving: We care about our talent

By Julien Robert

Julien Robert

Auxipress embarks on a new chapter, motivating and valuing its talent more than ever!
Crisis communications in a world where anything is possible: Seeing the media matrix
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Crisis communications in a world where anything is possible: Seeing the media matrix

By Julien Robert

Julien Robert

The pandemic has forever changed the role of communication leaders, requiring them to adapt to virtual communication, anticipate troubling news, and use media intelligence tools effectively.
Gaming and esport in the eye of the media
All Articles Inside news

Gaming and esport in the eye of the media

Julien Robert

In this digital age, the gaming and esport market has experienced exponential growth, becoming a full-fledged industry with a constantly expanding fan base and increasingly large events around the world. In Belgium, this evolution has not gone unnoticed, with a significant increase in interest and media coverage.
What is media monitoring ?
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What is media monitoring ?

By Julien Robert

Julien Robert

Media monitoring is an essential practice for companies that want to monitor their online presence, track their reputation, and stay up to date with the latest industry trends.
What is social media monitoring ?
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What is social media monitoring ?

By Julien Robert

Julien Robert

How to deal with a crisis
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How to deal with a crisis

By Julien Robert

Julien Robert

Crisis communication is basically a subset of public relations that deals with protecting an individual or organisation from damage to their reputation.
6 tips for building brand loyalty
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6 tips for building brand loyalty

By Julien Robert

Julien Robert

"Acquiring a new customer can cost five times more than retaining an existing one.”- Dawkins and Reichheld
Black Friday: Overconsumption or golden opportunity?!
All Articles Marketing and communication Digital

Black Friday: Overconsumption or golden opportunity?!

Julien Robert

Black Friday takes place every year on the last Friday of November, just after Thanksgiving. On this occasion, the big brands as well as the smaller ones take the opportunity to boost their sales.
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