White Paper : “Trends & Challenges in 2021 : Brands in (r)evolution”
All Articles Marketing and communication News and trends White Paper

White Paper : “Trends & Challenges in 2021 : Brands in (r)evolution”

By Lisa von Beust

After an event such as the COVID-19 crisis, what are the trends and challenges that brands faced in 2021 ?
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White Paper : “Trends & Challenges in 2021 : Brands in (r)evolution”
All Articles Marketing and communication News and trends White Paper

White Paper : “Trends & Challenges in 2021 : Brands in (r)evolution”

After an event such as the COVID-19 crisis, what are the trends and challenges that brands faced in 2021 ?
White Paper : « Top loved brands 2021 » in partnership with Talkwalker
White Paper

White Paper : « Top loved brands 2021 » in partnership with Talkwalker

How brands can leave lockdown stronger, faster, and more loved than ever before ?
Influencer marketing on Instagram in Belgium : Statement and figures
White Paper

Influencer marketing on Instagram in Belgium : Statement and figures

Do you know that in Belgium, 5 026 000 use Instagram?
White Paper – State of PR 2020
White Paper

White Paper – State of PR 2020

Is PR part of marketing, digital or SEO activities? Do PR professionals also need to know how to manage social media and influence marketing? How do you prove the value of PR? The boundaries between PR, marketing, social media and digital are becoming increasingly blurred.
White paper – Esports: the brands take the joysticks
White Paper

White paper – Esports: the brands take the joysticks

Several times a year, Auxipress publishes a white paper on a rapidly changing media trend (fake news, new technologies, etc.). For the first of this year, esports is in the spotlight, a discipline often in the news but still unknown to the general public.
« Fake News » – Digital disinformation
White Paper

« Fake News » – Digital disinformation

Historically, disinformation has always existed (hoaxes, propaganda, defamation, popular beliefs, parodies, etc.). Some people say that the rumour is the oldest medium in the world.