Protecting Press Content and the Use of Media Monitoring
Inside news News and trends

Protecting Press Content and the Use of Media Monitoring

By Joris De Brucker

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Mastering Media Intelligence: Six strategies to reach the endgame in Marketing and PR
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Mastering Media Intelligence: Six strategies to reach the endgame in Marketing and PR

Have you ever felt like your life is a computer game and it’s you vs. the world?
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Social Media Analysis is a ROI Super Power

The days of crafting a successful marketing campaign with a catchy slogan and eye-catching visuals are long gone.
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Tips to optimize your media presence in Belgium

Belgium, a country rich in cultural and economic diversity, offers an environment conducive to media exposure.
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When you are passionate about something, you see applications, references and parallels everywhere, including in your playlist.
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The pandemic has forever changed the role of communication leaders, requiring them to adapt to virtual communication, anticipate troubling news, and use media intelligence tools effectively.
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For a brand to grow, it needs to be supported by an adapted and efficient marketing strategy.
What is media monitoring ?
All Articles Digital Marketing and communication Media Intelligence Social media

What is media monitoring ?

Media monitoring is an essential practice for companies that want to monitor their online presence, track their reputation, and stay up to date with the latest industry trends.
What is a press review?
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What is a press review?

Press reviews are compilations of articles published in various news sources. They can be made on paper or online, and aim to provide an overview of the most important news and recent events. In this article, we will examine in more detail what a press review is, why it is important, how to create one, and how it can be used.
Media Visibility Report 2022
Inside news Marketing and communication Media Intelligence

Media Visibility Report 2022

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Has your brand gained visibility in 2022? Where does your brand position itself in comparison to its competitors?
Why is media monitoring so important for your brand?
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Why is media monitoring so important for your brand?

Today, a brand has its own media presence. From consumers to commentators, or even opinion leaders, there are many people who could be talking about your company publicly, so it is essential for brands to learn how to manage their image. Therefore, many companies pay close attention to their media presence. The reasons for this scrutiny are well-defined.
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