Protecting Press Content and the Use of Media Monitoring
Inside news News and trends

Protecting Press Content and the Use of Media Monitoring

By

Read more
Tips to optimize your media presence in Belgium
All Articles Marketing and communication Media Intelligence

Tips to optimize your media presence in Belgium

By Auxipress

Belgium, a country rich in cultural and economic diversity, offers an environment conducive to media exposure.
What is media monitoring ?
All Articles Digital Marketing and communication Media Intelligence Social media

What is media monitoring ?

By Auxipress

Media monitoring is an essential practice for companies that want to monitor their online presence, track their reputation, and stay up to date with the latest industry trends.
What is a press review?
All Articles Marketing and communication Media Intelligence

What is a press review?

By Auxipress

Press reviews are compilations of articles published in various news sources. They can be made on paper or online, and aim to provide an overview of the most important news and recent events. In this article, we will examine in more detail what a press review is, why it is important, how to create one, and how it can be used.
Why is media monitoring so important for your brand?
All Articles Marketing and communication Media Intelligence

Why is media monitoring so important for your brand?

By Auxipress

Today, a brand has its own media presence. From consumers to commentators, or even opinion leaders, there are many people who could be talking about your company publicly, so it is essential for brands to learn how to manage their image. Therefore, many companies pay close attention to their media presence. The reasons for this scrutiny are well-defined.
Being well informed before anyone else: Why is it essential for brands?
All Articles Marketing and communication Media Intelligence

Being well informed before anyone else: Why is it essential for brands?

By Auxipress

Nowadays, being informed about what is going on around us, at both the national and the international levels, has become essential, and even more so for companies wishing to be present and efficient in the market, with one goal in mind: to remain competitive.
Fake News: How to deal with fake news when you are not a pro?
All Articles Marketing and communication Media Intelligence

Fake News: How to deal with fake news when you are not a pro?

By Auxipress

Not only media professionals like newspapers or data analysis companies are facing major changes and new challenges regarding an increasingly broader and more complex amount of information.
Marketing and communication: Are data essential?
All Articles Marketing and communication Media Intelligence

Marketing and communication: Are data essential?

By Auxipress

Lisa von Beust

On a daily basis, we are bombarded with thousands of advertising messages from different communication channels and numerous brands. The latter is omnipresent in our daily environment, wherever the eye might look, according to the New York Times.
Behind the scenes at Auxipress – Who hides behind your monitoring?
All Articles Inside news Media Intelligence

Behind the scenes at Auxipress – Who hides behind your monitoring?

By Auxipress

Lisa von Beust

Who hides behind the different professions at Auxipress? In this interview, Tim Puttemans - Head of Print, takes us behind the scenes of his job.
Success Story : Edenred
All Articles Media Intelligence Sucess Story

Success Story : Edenred

By Auxipress

Lisa von Beust

Edenred is the Belgian leader in payment solutions in the world of work and the inventor of the Ticket Restaurant. With over 1.6 million Belgian users and 10,000 corporate clients, Edenred needs to know what is being said about its brand and its market. We spoke to David Dupuis, Head of communications at Edenred, about the importance of mastering its brand image.
Success Story : UZ Gent
All Articles Media Intelligence Sucess Story

Success Story : UZ Gent

By Auxipress

Auxipress

With more than 3,000 patients per day and over 6,000 employees, UZ Gent is one of the largest and most specialised hospitals in Flanders.
1 2 3
TOP