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How do you juggle 130 stakeholders? The Complexity of Pharmaceutical Communication
All Articles Inside news Media Intelligence Social media Sucess Story

How do you juggle 130 stakeholders? The Complexity of Pharmaceutical Communication

By Joris De Brucker

An Interview with David Gering, Communications Director at pharma.be
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Media mirror on the wall, who is the smartest of them all?
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Media mirror on the wall, who is the smartest of them all?

Snow White could be a corporate fairytale about vanity metrics
Level-up your PR game !
All Articles News and trends

Level-up your PR game !

How to adjust your PR to engage journalists by leveraging media trends?
PR and journalism are two sides of the same coin
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PR and journalism are two sides of the same coin

Cision’s state of the Media survey, squeezed into five percentages
PR starts in the locker room
All Articles Marketing and communication

PR starts in the locker room

What happens in the locker room, never stays in the locker room
Dear politicians, if you want my vote, start acting like the brand that you are
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Dear politicians, if you want my vote, start acting like the brand that you are

Whether you like it or not, dear politician, you are a brand.
Auxipress is moving, and growing!
All Articles Inside news

Auxipress is moving, and growing!

Auxipress is on the move, taking great strides towards an even brighter future!
Auxipress is moving: We care about our talent
All Articles Inside news

Auxipress is moving: We care about our talent

Auxipress embarks on a new chapter, motivating and valuing its talent more than ever!
Crisis communications in a world where anything is possible: Seeing the media matrix
All Articles Marketing and communication Media Intelligence News and trends

Crisis communications in a world where anything is possible: Seeing the media matrix

The pandemic has forever changed the role of communication leaders, requiring them to adapt to virtual communication, anticipate troubling news, and use media intelligence tools effectively.
Gaming and esport in the eye of the media
All Articles Inside news

Gaming and esport in the eye of the media

In this digital age, the gaming and esport market has experienced exponential growth, becoming a full-fledged industry with a constantly expanding fan base and increasingly large events around the world. In Belgium, this evolution has not gone unnoticed, with a significant increase in interest and media coverage.
The 5 golden rules for a successful marketing strategy
Digital Marketing and communication Media Intelligence

The 5 golden rules for a successful marketing strategy

For a brand to grow, it needs to be supported by an adapted and efficient marketing strategy.
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