From influencer marketing to strategy, this is the place where our bloggers' new ideas come to life.

Alternative Mobility Report
All Articles

Alternative Mobility Report

By Julien Robert

Did you know that cycling was by far the mean of transport the most mentioned in the media relating to sustainable mobility?
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5 easy ways to increase your company’s media coverage
Marketing and communication News and trends

5 easy ways to increase your company’s media coverage

By Julien Robert

In this age of everything digital, one can hardly neglect the need of being present online. Being online these days however is no longer limited to owning a website, it’s about creating an awareness by interacting with your audience, by ensuring you have
How to manage your brand’s e-reputation ?
Social media Digital

How to manage your brand’s e-reputation ?

By Julien Robert

We all know the importance of managing your brand’s e-reputation. Indeed, with over 4.2 billion active users worldwide, a well-thought reputation management plan will definitely not go amiss.
Increase your Google visibility in 5 steps
Digital

Increase your Google visibility in 5 steps

By Lisa von Beust

Google constantly indexes the information that we put on the internet, so it’s not a real surprise that your name appears on the first Google page if e.g. you have a LinkedIn profile. However that’s not always a certainty, especially when your name is not unique.
Semantic search… searching for sense
Marketing and communication

Semantic search… searching for sense

By Auxipress

Over the last years, the way we search for information on the internet has completely changed. The Semantic Web seeks to provide the web with the intelligence, understanding how data is related, contextualizing information and getting the search results meaningful within this overwhelming mass of data.
Launch of the GMI – Global Media Intelligence alliance
Inside news

Launch of the GMI – Global Media Intelligence alliance

By Auxipress

The founding members are: Acceso (Spain), the Press Argus (France), L'Eco della Stampa (Italy), Pressdata (UK), Unicepta (Germany) and Auxipress (Belgium).
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