From influencer marketing to strategy, this is the place where our bloggers' new ideas come to life.

Can Corporate Communication Change the World for the Better?
All Articles News and trends

Can Corporate Communication Change the World for the Better?

By Julien Robert

As another eventful year is slowly coming to a close, C Square hosted a thought-provoking panel discussion at the Corporate Communication Summit on November 23.
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Level-up your PR game !
All Articles News and trends

Level-up your PR game !

How to adjust your PR to engage journalists by leveraging media trends?
PR and journalism are two sides of the same coin
All Articles

PR and journalism are two sides of the same coin

Cision’s state of the Media survey, squeezed into five percentages
PR starts in the locker room
All Articles Marketing and communication

PR starts in the locker room

What happens in the locker room, never stays in the locker room
Dear politicians, if you want my vote, start acting like the brand that you are
All Articles

Dear politicians, if you want my vote, start acting like the brand that you are

Whether you like it or not, dear politician, you are a brand.
Auxipress is moving, and growing!
All Articles Inside news

Auxipress is moving, and growing!

Auxipress is on the move, taking great strides towards an even brighter future!
Auxipress is moving: We care about our talent
All Articles Inside news

Auxipress is moving: We care about our talent

Auxipress embarks on a new chapter, motivating and valuing its talent more than ever!
Crisis communications in a world where anything is possible: Seeing the media matrix
All Articles Marketing and communication Media Intelligence News and trends

Crisis communications in a world where anything is possible: Seeing the media matrix

The pandemic has forever changed the role of communication leaders, requiring them to adapt to virtual communication, anticipate troubling news, and use media intelligence tools effectively.
Gaming and esport in the eye of the media
All Articles Inside news

Gaming and esport in the eye of the media

In this digital age, the gaming and esport market has experienced exponential growth, becoming a full-fledged industry with a constantly expanding fan base and increasingly large events around the world. In Belgium, this evolution has not gone unnoticed, with a significant increase in interest and media coverage.
The 5 golden rules for a successful marketing strategy
Marketing and communication Media Intelligence Digital

The 5 golden rules for a successful marketing strategy

For a brand to grow, it needs to be supported by an adapted and efficient marketing strategy.
What is media monitoring ?
All Articles Marketing and communication Media Intelligence

What is media monitoring ?

Media monitoring is an essential practice for companies that want to monitor their online presence, track their reputation, and stay up to date with the latest industry trends.
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